JOE SAWARD

Full-time professional freelance F1 journalist

Joe has insight and experience in the GP world that only a handful of people can match. He has access to the big players and is able to provide clear analysis of the often serpentine world of Formula 1. Joe has been at every Grand Prix since the middle of 1988, including all the races during the COVID-19 pandemic. During his career, he has worked for publications all over the world, including being the Grand Prix editor of celebrated titles such as Autocar and Autosport and a columnist for many newspapers and magazines around the world.

WHAT JOE DOES

He is the author of several books and is an expert in the covert activity of the SOE (Special Operations Executive) in France during World War II. He was a visiting lecturer at Cranfield University, a non-executive director of Caterham Cars, a member of the FIA Media Working Group and a consultant for a wide range of clients, including the F1 Exhibition and an abortive F1 theme park. When he isn't travelling the world, he lives in the French countryside.
  • JSBM Newsletter
    Weekly motorsport industry insider since 1995. Busy motorsport executives do not have time to trawl through endless publications and websites. And yet, they need to know what is going on with the business, finance and politics of global motorsport. This newsletter is for them.
    gp+ magazine
    GP+ is the fastest F1 e-magazine in the world! Brought to you by Hall of Fame journalists Joe Saward and David Tremayne, and photographer and journalist Peter Nygaard. You will find F1, F2 and F3 qualifying and race reports, historical features, informed opinions and beautiful photography.
    BOOKS
    Joe has written a number of books on different subjects and won the Renault UK Author of the Year Award in 2007 for "The Grand Prix Saboteurs", a story about 1920s racing drivers who became British secret agents in the French Resistance. He has also written “The Man who Caught Crippen”, a non-racing book, plus several volumes of "Fascinating F1 Facts".
  • BLOG
    Joe writes a regular chronicle about F1 and his adventures going to races, including the popular Green Notebook column which often breaks stories from the sport. You are welcome to interact and ask questions.
    AUDIENCES
    Audiences are private convivial live events or two hour conference calls. The conversation is driven by attendees' questions, virtual events are moderated by MISSEDAPEX. You can ask any question you like and get plenty of behind-the-scenes information about what is going on and why.
    INSIDE F1 PODCASTS
    Inside F1 podcasts are hosted by MISSEDAPEX. Joe regularly joins Spanners in the "shed" for a close look at the world of F1 about the current state of the sport.
  • consulting
    Years of F1 experience have provided insights into the way the sport works. Such knowledge and understanding can be helpful for those who are new to the F1 jungle, or to help existing F1 organisations get an alternative view on how best to do things. All consultation is confidential and can be covered by NDAs.
    speaking
    Talking about the sport, and making it easy to understand, is not always straightforward but experience helps. Perhaps you are looking for someone who knows about the sport and can put it into words in an informative and entertaining manner?
    writing
    There is a lot more writing in the sport than just news, reports and features. Writing non-editorial promotional material without crediting the author can be an attractive option for organisations across the board in the sport. It's a different kind of story-telling, but it still needs to be told.
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